BRAND IDENTITY | WEB DESIGN
Spreedly is a leading payments orchestration platform that empowers businesses to optimize and scale their payment strategies globally. By providing seamless access to a vast network of over 120 payment gateways and service providers, Spreedly enables merchants, platforms, and marketplaces to securely store and tokenize payment data, increase transaction success rates, and enhance flexibility in managing payments. With a focus on innovation, reliability, and security, Spreedly helps organizations drive growth and improve customer experiences through smarter, more agile payment solutions.
As the sole in-house Graphic Designer at Spreedly, I led the complete redesign of our website to better reflect the company’s evolving brand and to create a more user-focused experience. Collaborating closely with marketing, product, and leadership teams, I developed a modern, scalable design system and reimagined key site elements to improve navigation, visual hierarchy, and engagement. The redesign resulted in a cleaner, more intuitive interface that makes it easier for visitors to understand Spreedly’s value proposition and explore our solutions. The updated site not only elevated the brand’s visual presence but also significantly improved usability, helping drive higher engagement and more meaningful interactions with potential customers.